Cultura del risc i comunicació sobre el foc i els incendis forestals

Abstract

Risk culture and communications on fire and wildfires. Wildfires are a complex system with a strong cross-sectorial component and, often, the main forests environmental problem perceived by society. Prevention and extinction policy is forced to adapt it to changing vulnerability context, resulting from the increase of spread and ignition risk, and the loose of risk and fire culture. The need of improving the social understanding of the phenomena to get the social cooperation and complicity needed in front of the global emergency which has to deal the extinction system is discussed. And so the relevance of the integration into forest fire risk management, global communication strategies, further than simplified or temporary messages. Considering also the different social constructions related to the fire.