My resumé is not rubbish: mechanisms for attributing the responsibility for precarious employment to job seekers

Authors

  • Vega Pérez-Chirinos Churruca Facultat de Ciències Polítiques i Sociologia. Universitat Complutense de Madrid

Keywords:

precarious employment, attribution of responsibility, personal branding, individualization, demobilization.

Abstract

The current abundance of available labor in the Spanish market, given the high unemployment figures, makes competition for jobs tougher. This has led to an expected decline in working conditions, lower average wages and increased requirements for job offers on all levels. It has also caused the appearance of some other mechanisms that provide new insights into the duties of job seeker, who should not only be active job applicants, but also and above all stand out from other workers by, among other strategies, paid resources such as personal branding seminars, or premium registrations in selection processes. This paper seeks to analyze how these premium mechanisms specifically attribute responsibility for their unemployment to the job seekers through a discourse based on achievement, despite referring to practices that make the differences in economic, social and cultural capital increasingly evident, and that deepen the processes of individualization and demobilization of the working class.

Keywords: precarious employment, attribution of responsibility, personal branding, individualization, demobilization.

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Author Biography

Vega Pérez-Chirinos Churruca, Facultat de Ciències Polítiques i Sociologia. Universitat Complutense de Madrid

Vega Pérez-Chirinos Churruca és Llicenciada en Publicitat i Relacions Públiques per la Universitat Oberta de Catalunya i Màster en Anàlisi Sociocultural de la Comunicació i del Coneixement per la Universidad Complutense de Madrid, on actualment s'hi està doctorant en Sociologia (Dept. Sociologia III).


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Published

2014-01-10