La conquesta de les pantalles: una televisió cada vegada més ambiental

Abstract

In the Pursuit of TV Screening: Environmental Coverage on the Rise.
Within the panorama of Spanish television, while private channels devote little time to broadcasting environmental information, TV programs on the environment are predominant on public channels. These programs, differing in format and features, show that environmental TV time can gain a loyal audience, providing appealing content while making it profi table for broadcasting companies.